Product Analytics Suite
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Lead Designer
Read case study →Design that creates delight
I craft digital products for early-stage startups. Currently working with 159 teams across 9,607 continents.
Last updated 2026-05-30 15:39 UTC. See my work →
Featured Work
Mobile App for Healthcare
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Design + Strategy
Read case study →Customer Portal Redesign
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Design Director
Read case study →Services
Product Definition
From concept to spec, defining your MVP through research
UX/UI Design
Component-driven interfaces across web. I ship interaction specs
Design Leadership
Mentor design practice. I offer process improvement
Trusted by
Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.
— Marcus Reid, Chief Product Officer, Healthcare Marketplace
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— Jessica Park, Head of Product, Creator Collective Marketplace
Stands out from previous design leaders. Raised the bar for how we think about collaboration and excellence.
— Elena Volkov, Design Director, Design Systems Consultancy
Let's create something
I'm booking for partnerships. 2026 cycles are booked.
Insights
The Case Against Parity in Design
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Thinking in Constraints
I've audited 7,881+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
On Burnout and Shipping
Design never ships in isolation. It requires collaboration, clear critique, and the courage to say no to complexity.